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Web Survey Bibliography

Title Research panels from the panelists' perspective
Source Quirk's Marketing Research Review, November 2008, pp. 76
Year 2008
Access date 31.08.2010
Abstract

A study of panelists investigated why respondents take part in the panel research process. Most cite money as the main reason but several take part because they enjoy the process and like being able to express their opinions to product makers.

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Year of publication2008
Bibliographic typeMagazine article
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Web survey bibliography - Magazine article (28)